Category Archives: Swiss Watch News

March 12, 2012

Scenes from Baselworld 2012

Categories: Baselworld, Swiss Watch News

As the world’s most famous watch fair heads into the home stretch, here’s a bird’s eye view into the action at Baselword 2012. The show runs through March 15, 2012 and features 456 Swiss watch manufacturers and more than 1,800 … Read More

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March 10, 2012

A Classic Reinvisioned: Rolex Relaunches the ‘No-Date’ Submariner

Categories: Baselworld, Rolex, Swiss Watch News

Rolex reintroduced it’s classic “no-date” Submariner at Baselworld this week. The watch, formally known as the Rolex Oyster Perpetual Submariner (Ref. 114060), has many small enhancements that are hard to grasp by simply looking at the timeless design, which has … Read More

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March 9, 2012

Buzzworthy at Baselword: Hublot’s $5 Million Swiss Watch

Categories: Baselworld, Other Swiss Watch Brands, Swiss Watch News

Baselworld is filled with buzz-worthy watches but probably no timepiece is getting as much buzz as Hublot’s over-the-top Big Bang variant for women. The watch, which retails for $5 million, features 1,282 diamonds, including six stones which are more than … Read More

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March 8, 2012

Swiss Watch Industry in Buoyant Mood as Baselworld 2012 Opens

Categories: Baselworld, Swiss Watch News

The Swiss watch industry is in a buoyant mood as Baselworld 2012 gets under way. Most industry analysts and watch manufacturers expect 2012 to be a record year with strong demand in Asia and emerging countries more than off-setting any … Read More

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March 7, 2012

Rolex Introduces the ‘Sky Dweller’

Categories: Baselworld, Rolex, Swiss Watch News

Rolex will officially launch the new Sky Dweller tomorrow at Baselworld 2012.

“It’s beautiful,” tennis star Roger Federer says in a marketing video for the new watch. “Sky Dweller is going to be perfect for me.”

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March 6, 2012

Rolex Hints at New ‘Sky Dweller’

Categories: Baselworld, Rolex, Swiss Watch News

Rolex has posted a teaser screenshot of a new model at Rolex.com. The screenshot runs under the “New 2012 Rolex Watches” banner and will only further speculation that this is the new Sky Dweller. We should know the answer in … Read More

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March 5, 2012

Will Rolex Launch the ‘Sky Dweller’ at Baselworld 2012?

Categories: Baselworld, Rolex, Swiss Watch News

There are rumors among Rolex followers that the venerable brand is planning one of the biggest launches of 2012 at Baselworld with the introduction of the Rolex Sky Dweller. Rolex hasn’t commented on the rumor but did file a trademark … Read More

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February 23, 2012

Baselworld 2012 iPhone, iPad App Released

Categories: Baselworld, Swiss Watch News, Watch Tech

If you have an iPhone or iPad, you might want to check out the free Baselworld 2012 app. Features include a 3D map that puts you right in the center of the action, all the latest news, detailed information about … Read More

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February 18, 2012

Extensive Coverage of Baselworld 2012 Begins Now

Categories: Baselworld, Swiss Watch News, Swiss Watch Wire

Baselworld 2012 is fast approaching so today we begin extensive coverage of the world’s premiere Swiss watch event. The history of the show dates back to 1917 but it really exploded in the mid-to-late 1990s with the renewed appreciation for … Read More

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January 15, 2012

Requirements for the Coveted Geneva Seal Just Got a Lot Tougher

Categories: Other Swiss Watch Brands, Swiss Watch News, Swiss Watch Tips & Trivia, Vacheron Constantin

The coveted Geneva Seal was created in 1886 to identify timepieces built following Geneva’s traditional watchmaking standards. Up until now, only a watch movement manufactured in Geneva and meeting 12 strict quality criteria was needed to get the seal. But … Read More

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