Monthly Archives: January 2015

Swiss Watchmakers Begin to Shed Hubris, Admit Apple Watch Challenge

Categories: Apple, Hublot, Swiss Watch News, TAG Heuer, Watch Tech, Watch Trends, Zenith

Already reeling from a strengthening currency, China’s slow-down, months of disruptive protests in Hong Kong, and plummeting share prices, the Swiss watch industry is now preparing for the debut of the Apple Watch scheduled for March or April 2015. Initially many … Read More

Swiss National Bank Move Rocks Country’s Watchmakers

Categories: Swatch, Swiss Watch News

The Swiss National Bank’s decision Thursday to let the the Swiss currency float freely against the Euro has stunned watchmakers across the country. The likely short-term impact is rising Swiss watch prices as the Franc strengthens against the Euro. Since … Read More

Swiss Made Watch Label Strengthened, Guidelines Take Effect in 2017

Categories: Federation of the Swiss Watch Industry, Swiss Watch News, Watchmaking

The Federation of the Swiss Watch Industry (FH) has approved the guidelines that will tighten the Swiss-made watch designation. Beginning January 1, 2017, a watch can be designated Swiss made only if the the total value of the watch is … Read More