Reports: Apple to Release iWatch in October

Apple iWatch Concept

Apple is set to launch its long-rumored iWatch this October, according to multiple reports this week. Industry sources say that Apple will produce three to five million units per month. The watch is expected to be a wearable "device" capable of tracking the health and fitness of its wearer but in a far more elegant way than the common plastic-black-band generation of current fitness trackers.

It's believed that Apple will integrate a curved OLED screen into its iWatch that will display messages sent by smartphones, as well as health information, such as steps taken, calorie consumption, blood oxygen levels, heart rate, sleep data, and blood glucose levels.

According to a Financial Times piece this week, Apple is trying to poach employees from some big-name watch companies as production gets into high gear. Jean-Claude Biver, the outspoken president of LVMH’s watches and jewelry division, says Apple is trying to recruit staff from his Hublot brand, among others. So far they've had limited success.

Apple is notoriously secretive about new product launches and details about the new iWatch remain scarce. MacRumors, an industry blog that covers all things Apple, suggests it may have a round face and come in two separate sizes. Others, such as interface designer Todd Hamilton, think Nike and Apple will team up to release something based on Nike's fuel band (see above picture).

Categories: Hublot, Swiss Watch News, Watch Tech, Watchmaking.

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  1. Pingback: Apple Poaches TAG Heuer Executive | Swiss Watch Wire

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