There are rumors among Rolex followers that the venerable brand is planning one of the biggest launches of 2012 at Baselworld with the introduction of the Rolex Sky Dweller. Rolex hasn't commented on the rumor but did file a trademark in the USA on March 11, 2011 for the "SKY-DWELLER" name. Rolex filed a similar trademark in Canada. Meanwhile the domain name "Sky-Dweller.com" has been registered to Rolex since March 28, 2011. Stay tuned to this developing story.