Two Swiss towns that are famous for being the birthplaces of Zenith, Tissot, and TAG Heuer (among others), were recently named UNESCO World Heritage sites. La Chaux-de-Founds and Le Locle, located in the Jura Mountains, were tapped to receive this prestigous honor from the United Nations Educational, Scientific and Cultural Organization. The two towns once produced 50 percent of the world's watches; today, the towns produce watches for some of the world's most prestious brands, such as Cartier.
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I’ve been lucky enough in my life to visit both towns and spend considerable time in the Jura Mountains. It’s a very special place. Please visit it sometime – you won’t be disappointed, especially if you like watches!