Rolex Watch Tower to Be Built in Dubai

The world's top watch brand is lending its name for a new 63-story mixed-use tower in Dubai. The Rolex Tower will be built by Ahmad Seddiqi and Sons, a real estate developer and the exclusive retailer of Rolex's premium watches in the region. Patrick Heiniger, Rolex CEO, who was on hand at the cornerstone-laying ceremony yesterday, said Rolex's involvement in the project is by name alone and the watchmaker did not participate in financing or designing the project.

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Categories: Rolex, Swiss Watch News.

Comments (3)

  1. If you have to do it, you might as well do it right

  2. Intelligent post with some awesome details. Just a week back I found a similar blog but the posts were not so deeply researched. thanks so much

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